Pro-Whey KICK is unique in the fact that it is a supplement you can enjoy anytime in the morning or in the afternoon should you feel the need to have your protein, but you also need a bit of a head start, a kick or an edge on your day if you would like! With the benefits of added caffeine anhydrous to a quality whey protein supplement you can be sure you get all your natural occurring BCAAs found in whey protein with just the right amount of caffeine to kick any lack of energy out of your way to make sure you get the best start to your day!